Direct Response Marketing Archives - Page 4 of 7 - Smart Mortgage Marketing

Direct Response Marketing

Lead Generation on Auto Pilot by Peter Butler of Smarter Websites

March 28, 2009 / 0 Comments

James was absolutely rapt that already he’s generated 2 leads from his new “Smarter Websites” System and one of those ‘qualified’ leads has converted into a client already. You need to understand that James hasn’t actually done any active offline marketing yet!!! What does that mean in MONEY TERMS? Well, I’m not at liberty of […]

Read More

Dumb Marketing and Smart Lead Generation!

March 13, 2009 / 0 Comments

Last week I raved about how much money business owners are throwing away on dumb cinema ads. Here’s a classic dumb ad you’ve probably seen on TV already. The heartburn advert! Opens with a guy shovelling into a wheelbarrow, then goes to him clutching his chest with a face shot of discomfort. It then pans […]

Read More

Lead Generation with the Free Report Model

March 7, 2009 / 0 Comments

Saw the new Jim Carey movie “Yes Man” with my teenage son a couple of weeks back. I wasn’t a Jim Carey fan at all until I saw him in an interview with Oprah a couple of years ago. In fact I was what I would call a ‘non’ fan – I didn’t like the […]

Read More

What! You Didn’t Read My Money Making Mortgage Broker Lead Generating Stuff!

February 25, 2009 / 0 Comments

Friday nights with good friends and a good wine is a great way to end a busy week. And as you do with like minded entrepreneurial friends we were bouncing around our “take over the world ideas, million dollar breakthroughs and world changing ideological schemes”. 😆 By the end of the night I’m sure we’d […]

Read More

What! You Didn’t Read My Money Making Small Business Lead Generating Stuff!

February 25, 2009 / 0 Comments

Friday nights with good friends and a good wine is a great way to end a busy week. And as you do with like minded entrepreneurial friends we were bouncing around our “take over the world ideas, million dollar breakthroughs and world changing ideological schemes”. 😆 By the end of the night I’m sure we’d […]

Read More

Testimonials That Actually Make You Money

February 14, 2009 / 1 Comment

Last week I raved about “What others say about you is ‘infinitely more believable’ than what you say”. I also challenged those who already use testimonials that there is a powerful way to get them and use them and the lame way. What should your testimonials say? How to double the power and readership of […]

Read More