Was 2011 To Be Your Year?
What do stocktake sales and new year’s resolutions have in common? They both happen at the end of a yearly cycle. Was 2011 going to be Your Year? We're half way through. How's it going? For those who know me well also know that I’m a no fluff sort of...
If Sony Got Hacked, How Vulnerable Are You?
Apparently there were 2 hacks, one they’ve recovered from but they’re still down on the gaming side. Sony tells us that there is no exact date when the service will be restored. A lot of people are upset but we should also be grateful, this hack was a timely reminder...
Only 3 Reasons People Won’t Buy From You!
They don’t have the money. They don’t think it’ll work for them. They don’t like you, or trust you. So if someone has expressed interest in what you do or offer and they don’t run with it – - which one of the above 3 is it? Let’s start...
Scam Emails Just Got Even Cleverer! Be Warned Where You Click!
I just had this email in from the ATO – Australian Tax Office – telling me I had a tax refund due. YIPPEE! You got my attention now buddy. I was a little surprised though, I’d received a letter from them a few weeks back confirming my accountant had got...
The Top 10 Most & Least ‘At Risk’ Businesses.
Read a report on the top ten most and least affected businesses by our current economic times. The most affected was the tyre industry, seems we’re prepared to let our tyres be a little ‘balder’ before we change them over. The least affected was the beauty industry, go figure. We’re...
I have had 6 leads come in the last 4 days!
"I had a brand new website, it looked fantastic, graphically beautiful, 2 months old but it hadn't generated me any leads, not a single one! So I decided to get in touch with Smarter Websites. They did a fresh rebuild on my site then BAM!!! Like a tornado the leads...
How To Look Good Naked! (Weird Title)
I know, weird title but it will make sense. You know how in life you just ‘click’ with some people? As soon as you meet them the whole ‘get to know you’ bit is just so easy. It’s almost like you’re long lost buddies having a great catch up. And...
What’s Your Marketing Mix? See What Google Has Resorted To!
So many businesses think once they have a website, a steady stream of new clients will flood in. I call it the “build it and they will come” theory. Good luck with that! That's a big statement seeing as most of our work is websites, but... We all need a...